Management

Download E-books Total Quality Management als Erfolgsstrategie PDF

By Rolf Bühner (auth.), Pro. Dr. Ralph Berndt (eds.)

Gerade die letzten krisenhaften Jahre haben gezeigt, daß Unternehmen nur dann erfolgreich sein können, wenn durch eine ständige Qualitätsverbesserung zufriedene Kunden, zufriedene Mitarbeiter und ein Nutzen für die Gesellschaft erreicht werden. Das overall caliber administration ist ein integriertes Konzept, in dessen Rahmen die Interessen aller relevanten Gruppen beachtet und alle denkbaren Maßnahmen zur Qualitätsverbesserung ergriffen werden.
In diesem Buch wird von führenden Fachvertretern aus Europa und den united states zur Frage Stellung genommen, in welcher Weise ein overall caliber administration in allen betrieblichen Bereichen (von der Führung über das Strategische administration bis hin zum Marketing-, Operations-, Finance-, Human-Resources-Management) durchgesetzt werden kann.

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